DIGITAL CONSULTING

More and more people are turning to the Web and other new media platforms for their entertainment needs. Advertising budgets are shifting away from traditional to digital content plays, where brands are finding new layers of engagement and interaction with viewers.  

Digital entertainment offers tremendous opportunities to content creators and advertisers alike, but it's a very different animal than traditional entertainment. How do you know if you're doing it right?

I spent the last two years in the transmedia trenches as the creative director for the digital studio Virtual Artists, which I co-founded with a group of top Hollywood writers and showrunners.  I've worked with both content creators and advertisers to develop and execute successful digital entertainment campaigns.   I know the terrain.

My digital consulting service is specifically focused on transmedia with an emphasis on:

    • Made-for-Internet programming (aka "webisodes")
    • Content ideation and development
    • Writer and talent packaging (including access to my 300+ professional writer network)
    • Brand sponsorship and branded entertainment
    • Production
    • Interaction, engagement and social networking strategies
    • Distribution and marketing planning
    • Monetization strategies
    • Understanding what works – and what doesn't – in digital entertainment

My clients include:

    • Writers, producers and content creators
    • Production companies
    • Studios and television networks (and their digital divisions)
    • Brands
    • Ad agencies and media buyers
    • Web publishers, portals and social networks
    • Businesses and corporations
       
With an in-depth understanding of the digital entertainment landscape, a Rolodex full of relationships in both the talent and advertising communities, and a passion for the new media revolution, I can bring a tremendous amount of value and benefit to companies looking to expand into this exciting terrain.

Resumé and examples of my work are available upon request.

SCRIPT CONSULTING

Go beyond script analysis.  Get expert career consultation from a working Hollywood screenwriter.

Writing a great screenplay is a tall order.  Building a screenwriting career is a whole other mountain to climb.  You need the proper tools and know-how:  An understanding of the marketplace.  Representation you can count on.  Alternate buyers if the studios don’t bite.  

You’ll need to know how to correctly format and present your script, how to protect yourself from being ripped off, how to pitch effectively, how to conduct yourself in a meeting, how to attach talent, which websites to post your script on, which screenplay contests to enter (and which to avoid), and how, if you’re so inclined, to go the independent route and direct your own film.  

Most importantly, and before all else, you'll need to know how to write a script that will stand apart from the rest of the stack — and sell.

These are things you can’t learn from a class or book or seminar.  You either learn from experience or from someone else’s experience.  

By utilizing my consulting services, you will gain access to the skills I've honed, the tricks I've learned and the contacts I've made in my fifteen years as a working screen and television writer with multiple produced credits.

Here are some of the services I can offer you:

• Script development.  Through phone sessions or in-person meetings, I can help you develop your script from the concept phase through the outline and on to the first and subsequent drafts.
  
• Script analysis.  I can read your finished screenplay and provide you with candid, constructive feedback and notes that only a working professional can offer.
  
• Career consultation.  Whether you’re just starting out or well on your way, I can help you boost your screenwriting career to the next level with an easy-to-follow game plan, expert advice and reams of resources from which to draw.
  
• A guide to the independent world.  The studios and networks aren’t the only game in town.  There’s a whole world of independent buyers out there.  I’ll expose you to the mini-majors, indy production companies and financiers, film funds and foreign investors that are looking for your script right now.
  
• Tips and techniques of the A-List screenwriters.  My years in the business and work on the Board of Directors of the Writers Guild of America West has exposed me to dozens of the top screen and TV writers in the business.  Learn the secrets that brought them creative and financial success.